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St Paul SCORE Success Story

January 16, 2012

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My name is Chris Harlander. My wife and I started a small (us two) Frozen yogurt company. We have many advisors in the food industry. Our background is food science. We believe there is a niche market for small 4 oz pre-packaged frozen yogurt treats for middle school, high school, college, corporate cafeteria concessions etc.

Jack Lonnee from SCORE hooked us up with Mark Ratner from SCORE. They met with us 3 times ( 2-3+ hours each time) and Mark did 12 hours of homework for us as well. We had no idea how to determine our price point. The viability of our business was at stake. Without SCOREs help Kris and I would have made fatal errors or would have spent thousands more dollars on accounting.

Mark was incredibly thorough. The market has shown so far that our product is priced correctly. We are currently being sold at Minnetonka High School and we have tastings scheduled this month in Fridley Middle School and High School and Wayzata High School. Our product is sold the following day after a tasting. We have been in touch with Eden Prairie, Chaska, Apple valley, Eagan, Rosemount, Lakeville and other school districts. Our product is appealing for its nutritional content and great taste.

Back in August/September 2011, we knew we had a great product. Our SCORE consultations regarding pricepoint gave us the confidence to jump in with both feet. Thankyou mark, Jack and SCORE!

Sincerely, Chris and Kristin Harlander

Click on the appropriate links on the right column to find a SCORE chapter to help your business.

Al Hanzal,
View more posts by Al Hanzal

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Small Business Tax Help

New 2011 Income Tax Webinar

SCORE Minneapolis has just released the 2011 version of “Income Taxes for Small Businesses”. For new entrepreneurs it will help take the mystery out of taxes! The webinar covers two broad topics:

First, the Form 1040, Schedule C Profit and Loss for a Business. It discusses all of the unusual items an entrepreneur may encounter as they prepare for their April 15 tax filing date, including use of personal cars and home office expenses, expensing capital equipment cost versus depreciation, independent contractors, etc.

Second, it covers the business owner’s personal Form 1040 by integrating the Schedule C. The business is made aware of their options for Self-Employed Retirement Plans and Health Insurance coverage, plus Self-Employed taxes for Social Security and Medicare.

This sixty-six minute discussion will not make you a tax expert, but will let you approach taxes with a level of knowledge needed to take advantage of deductions available to you. It also points out areas where your accountant can be of help.

Click Here to view the registration information.

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The views posted on this blog are those of our independent volunteer SCORE counselors and may not necessarily reflect the views of the SCORE Association.

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